Our Knowledge
Knowledge is like a good story, it should always be shared.
Learn all the latest news, events, and insights from the team at Fountain.
The demise of 3rd party Cookies.
Since the start of 2020, when Google announced the upcoming change to cookies in Chrome, our team has conducted in-depth research.
Google Cookie Update.
As of May 2018, GDPR came into effect to protect user data. This changed how we store and use data, and the laws mean you can get fined.
Facebook tracking and the Apple iOS 14.5 update.
We explain what the release of Apple iOS 14.5 means for your business, what you can do to rectify these changes, and what we’re doing for our clients.
What Drives Online Searches? And How Knowing This Can Improve ROI.
Knowing the motives of your audience is key in search engine paid marketing ads and SEO.
Google’s New SEO Update: Their Most Important Yet?
The reason that Core Web Vitals are so important is that Google announced that they will be releasing an algorithm update focused on Core Web Vitals in May 2021.
Our SaaS marketing strategy helped Trade Extensions triple in size
Read our proven Digital Marketing strategy for SaaS/Software marketers.
How to Take Market Share When the Competitive Landscape is Getting Crowded.
As more businesses in your sector strengthen their digital position in response to radical changes in consumer behaviour brought by the pandemic, the competitive landscape is getting crowded.
How to fine-tune an effective digital marketing strategy for SaaS.
Marketing SaaS can be quite different from marketing B2B eCommerce and other types of B2B lead generation.
Build to Thrive: An inspiring book list for change-makers and culture-builders in business and beyond.
We chat about all the things we’ve found useful as we have built, maintained and improved the company culture in our business.
Getting the Best ROI with Digital Marketing for Transport.
In this article, we’ll focus on how to generate better return on investment without sacrificing sales at the bottom of the funnel.
Tracking in Digital Marketing: What is it and why will it increase your profit?
Advertisers are spending less each year on traditional advertising channels and investing more in digital media.
How to Learn JavaScript for Digital Marketing.
This article should help anyone looking to start learning JavaScript with some tips on how to learn it and what resources to use.
