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Eloise’s role involves establishing individual SEO strategies for her clients whilst also developing her learning in all things SEO.

Having graduated from UEA with a degree in Society, Culture and Media, Eloise had a brief introduction into marketing which developed her interest in how to best reach different target audiences for various businesses.

Having previously completed some work experience at Fountain which introduced her to all the different areas of digital marketing she became particularly interested in SEO. After her work experience, she spent time reading up on SEO and completing courses. Eloise was later offered a training role to join the SEO team at Fountain, and since then became a fully fledged member.

Digital marketing is an industry which is constantly evolving. This means there will always be something new to learn and discover. It’s a specialism which is ensuring a client’s site will be visible to their customers and making sure they have the best experience on their site.

Eloise was first attracted to SEO because it’s a role where you can be both analytical and creative. She really enjoys thinking outside of the box when doing outreach as well as examining spreadsheets of keywords and search volumes to identify the best targets for clients.

In her spare time, she’ll likely be watching the newest true crime documentary on Netflix, listening to podcasts or baking.