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Libby Masters

Digital Marketing Consultant | SEO

Biography

I am responsible for developing, implementing and overseeing SEO strategy for our lovely SEO clients.

What is your professional progression?

Before I started at Fountain, I was an SEO Manager for a fitness equipment brand. This client-side experience has been incredibly valuable when moving to an agency role, because I can understand the in-house perspective.

What is it about Digital Marketing that you find interesting?

The main reason why I love digital marketing is because it’s like completing a giant jigsaw puzzle. You have an end goal in sight, but it’s 2000 odd pieces away and you’ve got to figure out which pieces fit together to reach that finished masterpiece.

What do you enjoy most about your role?

I love that SEO is so broad. One day I could be creating an outreach campaign for a client and another fixing on-site technical issues. No two days are ever the same!

What do you like doing when not at work?

I’m a keen runner and enjoy walking my dog, Arty.