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Femi’s experience dates back to when he started a poultry business all the way back in university and then sold it for profit after he graduated. He then spent 5 years in IT as a Cisco engineer before relocating to the UK to study for his Masters in Marketing. At the same time he started working in SEO, from which he evolved into Paid search. analytics, UX and content marketing. His marketing background and entrepreneurial mindset lead him to position his career to focus on optimising the customer purchase journey from awareness through to retention and increasing customer lifetime value.

Femi is currently the Digital Experience Lead with a focus on UX, email and CRO, because these are the important touchpoints, if optimised correctly., can guarantee profit growth for clients.

What drew Femi to Fountain is the agency aligns with his vision on end-to-end funnel optimisation to improve customer experience, conversion and profit margins.

When Femi is not working his life revolves around his family and dog, so if you don’t find him walking his dog, you will fine him spending time with his family.